Seach Engine Optimisation Thornton Heath
- Get In Front Of Targetted Customers on Google
- Getting You To Page One (And Keeping You There)
- Regular Reporting So You Can Track Progress
- Years Of SEO Experience Helping Your Business
Hi, I’m Stephen McTaggart, and SEO has been my primary area of expertise for more than 12 years.
I get my customers’ websites ranking highly on Google’s organic search results and Local Maps listings, so they can build their traffic, and get more leads and customers.
If you’re ready to get your website achieving its potential, call me on 0131-381-0332, or fill in the form below and I’ll get in touch.
Enquiry Form
SEO Service FAQs
What's Best - SEO or Google Ads?
They’re both effective, and bring in targetted traffic. In an ideal world any business would want two or three places on page one of Google – one in the Ads, one in Maps, one in the organic listings. I don’t see PPC and SEO as competition. All of it boils down to what works best for your business at this point in time, and where you want to be in the next 9 – 12 months. That’s the reason I recommend we have a chat. That way I can give you some ideas that may help you get clarity on what will be most effective for your business.
Having said that, if I had no immediate pressure on my business and needed to choose one it would be SEO traffic. SEO traffic is often referred to as “free” traffic, since you don’t pay search engines for the people coming to your website. Plus, there is no ceiling to how many terms you can rank for, far in excess what a Google Ads budget could deliver.
With paid-for web traffic you are bidding on certain keywords, so you miss out on a huge amount of potential traffic. Also, you are limited by budget – once your ads budget is finished for the day you don’t get seen by anyone until the following day.
However the biggest benefit I see is that a correctly done SEO campaign will grow the authority of your domain name in the eyes of Google and they begin to trust you more. Your site starts to rank for many search phrases, and you become an authority in your industry. You’ve probably seen that – particular sites keep turning up for searches in particular industries or topics. That’s authority – SEO can get you that, but paid ads never will.
An authoritative website, that is trusted by Google, is a significant asset as part of your business.
How Will I Know If The SEO Is Working?
At the start of your SEO campaign I will spend time doing keyword research. This helps me see what terms your potential customers are typing in Google. Many of these will be obvious, but I always manage to locate some “gems”. I then check and see what position your website is currently ranking for these search phrases on {GoogleGoogle’s results}, and the strength of your competition. We agree what keywords we will be targeting and those are what I work to improve your site’s visibility for.
Our target terms are added to a rank tracking software, which keeps an eye on where your website is appearing for the terms. I check this daily, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to see the progress.
Ultimately, however, SEO is all about getting more (and the correct type of) traffic to your website. Assuming your website meets the needs of visitors, you should see an increase in telephone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
That depends on where you are currently ranking, the power and relevance (from a Google’s perspective) of your domain, as well as the degree of competition you are up against. Given just how specific it is, that’s why I recommend getting in touch so I can do a {quick fast} audit (at no charge). This offers you a picture of where you are as well as what you can reasonably expect, and also how long it may take.
Having stated that, I generally see favourable activity for my clients within the first couple of weeks of a campaign, however usually with SEO you are talking in timeframes of months to obtain solid and secure rankings. { However, it is worth it. If you can place highly and also remain there it can positively change (and secure) your company.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has actually come to be an crucial aspect of digital advertising and marketing for local services. In today’s very competitive on the internet landscape, having a well-optimised website can substantially draw in consumers, produce leads, as well as boost general visibility.
Leveraging SEO provides a myriad of benefits for neighborhood companies, and partnering with an skilled SEO solution business can amplify these benefits and provide the best value as well as results on Google.
The key benefit of SEO for neighborhood services is enhanced organic web traffic to their website. By optimizing their site with pertinent keywords, regional organisations can improve their rankings on internet search engine results pages (SERPs).
When prospective clients search for services or products connected to the business’s offerings, a seniority in the search results page boosts the opportunities of organic clicks as well as site gos to. Search engine optimisation also concentrates on creating useful, straightforward content, which can additionally boost interaction and motivate visitors to explore the website, potentially converting them into loyal clients.
One of the factors local companies must go with an SEO solution company is the proficiency and knowledge these professionals give the table. Search engine optimisation is a dynamic field that requires consistent updates and a deep understanding of online search engine algorithms.
SEO experts are fluent in the current patterns as well as ideal techniques, making sure a local business’s web site stays pertinent and also noticeable in the ever-changing electronic landscape. By leaving SEO in the hands of experts, business can focus on their core procedures while trusting that their online presence is in qualified hands.
Furthermore, SEO solution firms perform comprehensive keyword research to recognize one of the most appropriate and also high-traffic search phrases for a regional service. This thorough strategy guarantees that the business’s site shows up before individuals proactively searching for its services or products, boosting the chance of attracting really interested clients.
Standard SEO, local organisations can benefit from appearing in Google Maps with their Google Business Profile. A Google Business Profile offers crucial info such as business’s area, call information, hours of operation, as well as customer evaluations.
Google Maps frequently details close-by companies when customers look for a particular service or product in their city. An optimized Google Business Profile enhances the possibilities of being included prominently in these local search engine result.
By leveraging the experience of an SEO solution firm, local organisations can ensure that their Google Business Profile is not only accurate yet additionally optimised to stand out from the competition. Favorable reviews, high-grade pictures, as well as pertinent info can all develop depend on with prospective consumers as well as urge them to pick the business over rivals.
Search engine optimisation is a effective tool for neighborhood organisations seeking to enhance their online exposure, bring in clients, as well as create leads. By optimising their internet site with appropriate search phrases and high-grade web content, companies can enhance their organic website traffic and improve their online search engine positions.
Partnering with an SEO service firm enables businesses to use expert expertise and also stay in advance in the affordable electronic landscape. Additionally, showing up in Google Maps with a well-optimised Google Business Profile even more boosts a regional business’s possibilities of drawing in neighborhood clients and also sticking out from the crowd. Accepting SEO and employing the assistance of specialists to manage it is a smart financial investment that can generate substantial long-term advantages for any type of local service.