Seach Engine Optimisation Thatcham
- Get In Front Of Your Ideal Customers on Google
- Getting You To Page One, And Keeping You There
- Regular Reporting So You Can Track Progress
- Years Of SEO Experience Helping Your Business
Hi, I’m Stephen McTaggart, and SEO has been my primary area of expertise for more than 12 years.
I get my clients’ websites performing highly on Google’s organic search results and Local Maps listings, so they can increase their visitors, and get more leads and customers.
If you’re ready to get your site achieving its potential, call me on 0131-381-0332, or fill in the form below and I’ll be in touch.
Enquiry Form
SEO Service FAQs
Is Google Ads or SEO Best?
They both work, and generate targetted traffic. In a perfect situation most businesses would want two or three listings on page one of Google – one in the Ads, one in Maps, another in the organic listings. I don’t see SEO and PPC as competition. It all boils down to what works best for your business at this point in time, and where you want to be in the next 9 – 12 months. That’s why I recommend we have a chat. By doing this I can give you some ideas that may help you get clear on what will be most beneficial for your business.
Having said that, if there was no imminent danger to my business and had to pick one it would be SEO. SEO traffic is often called “free” traffic, because you don’t pay search engines for the visitors to your website. Plus, there is no ceiling to how many terms you can rank for, way beyond what a Google Ads budget could deliver.
With paid traffic you are bidding on particular keywords, so you lose out on a huge amount of potential traffic. Also, you are limited by how much you are willing to pay – once your ad budget is spent for the day you won’t get seen by anyone until the next day.
But the biggest advantage I see is that a well done SEO campaign will strengthen the authority of your domain name in the eyes of Google and they begin to place more trust in you. Your website starts to rank for multiple search phrases, and you become a top dog in your market sector. You have probably seen that – specific sites keep ranking for searches in certain industries or topics. That is authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is trusted by Google, is a significant asset as part of your business.
How Will I Know If The SEO Is Working?
At the beginning of your SEO campaign I will spend time researching keywords. This helps me see what search terms your potential customers are typing in Google. Most of these will be obvious, but I always manage to locate some “gems”. I then check and see what position your website is currently ranking for these search phrases on {GoogleGoogle’s results}, and the level of your competition. We agree what phrases we will be going after and those are what I work to improve your site’s visibility for.
These search phrases are added to a rank tracking software, which keeps an eye on where your website is appearing for the terms. I keep a daily eye on this, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to monitor progress.
at the end of the day, however, SEO is all about getting more (and the correct type of) visitors to your website. Assuming your website meets the needs of visitors, you will see an increase in phone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
That depends where you are presently ranking, the strength and relevance (from a Google-perspective) of your domain, as well as the degree of competition you are up against. Given just how specific it is, that’s why I recommend contacting me so I can do a {quick fast} audit (free). This offers you a sense of where you are and also what you can reasonably expect, and also how long it will take.
Having said that, I normally typically see favourable movement for my customers within the first couple of weeks of a campaign, however typically with SEO you are looking at timeframes of months to get solid and steady rankings. { But, it is worth it. If you can place highly and also remain there it can favorably change (as well as secure) your company.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has become an crucial element of digital advertising and marketing for regional services. In today’s highly competitive on-line landscape, having a well-optimised website can considerably draw in customers, produce leads, and also boost general exposure.
Leveraging SEO offers a plethora of advantages for local companies, and partnering with an knowledgeable SEO service firm can magnify these advantages as well as provide the best worth as well as results on Google.
The main advantage of SEO for regional organisations is boosted natural traffic to their web site. By optimizing their internet site with pertinent key words, neighborhood businesses can enhance their rankings on search engine results pages (SERPs).
When prospective clients look for product and services associated with business’s offerings, a higher rank in the search results page enhances the opportunities of organic clicks and also site brows through. SEO additionally concentrates on producing important, easy to use content, which can better improve involvement and encourage visitors to discover the website, potentially converting them into dedicated consumers.
Among the reasons local companies should opt for an SEO solution firm is the proficiency and also knowledge these specialists give the table. Search engine optimisation is a dynamic field that requires constant updates as well as a deep understanding of online search engine formulas.
SEO specialists are skilled in the most recent patterns as well as ideal practices, making certain a regional service’s internet site stays pertinent as well as noticeable in the ever-changing digital landscape. By leaving SEO in the hands of specialists, firms can concentrate on their core procedures while trusting that their online existence remains in qualified hands.
Furthermore, SEO service business conduct extensive keyword study to determine one of the most pertinent as well as high-traffic key phrases for a local company. This thorough method makes certain that the business’s internet site shows up before users actively looking for its product and services, enhancing the likelihood of attracting really interested consumers.
Typical SEO, regional services can profit from appearing in Google Maps with their Google Business Profile. A Google Business Profile gives essential information such as the business’s place, contact details, hrs of procedure, and consumer reviews.
Google Maps commonly provides close-by organisations when users search for a certain services or product in their area. An optimised Google Business Profile enhances the opportunities of being featured prominently in these neighborhood search engine result.
By leveraging the proficiency of an SEO solution company, regional companies can ensure that their Google Business Profile is not just exact but also optimized to attract attention from the competition. Positive evaluations, top quality pictures, and also pertinent info can all develop depend on with potential customers and motivate them to select the business over competitors.
SEO is a powerful tool for regional businesses looking for to enhance their on-line exposure, draw in consumers, and also create leads. By optimizing their web site with pertinent key words as well as high-quality content, organisations can enhance their natural web traffic and also enhance their online search engine positions.
Partnering with an SEO service firm permits businesses to tap into experienced knowledge as well as stay ahead in the affordable electronic landscape. Furthermore, showing up in Google Maps with a well-optimised Google Business Profile even more improves a regional company’s opportunities of bring in regional consumers and standing apart from the group. Embracing SEO and also enlisting the help of professionals to handle it is a wise financial investment that can produce significant long-lasting advantages for any type of neighborhood organisation.