Seach Engine Optimisation Sevenoaks
- Get In Front Of Your Ideal Customers on Google
- Getting You To Page One, And Keeping You There
- Regular Reporting So You Can Track Progress
- Years Of SEO Experience Helping Your Business
Hi, I’m Stephen McTaggart, and search engine optimisation has been my main area of expertise for more than twelve years.
I get my customers’ websites performing highly on Google’s organic search results and Local Maps listings, so they can increase their visitors, and get more leads and customers.
If you’re ready to get your website reaching its potential, call me on 0131-381-0332, or complete the form below and I’ll get in touch.
Enquiry Form
SEO Service FAQs
Is Google Ads or SEO Best?
They’re both effective, and bring in targetted web traffic. In an ideal world any business would want two or three listings on page one of Google – one in the Ads, one in Maps, another in the organic listings. I don’t see SEO and PPC as competition. All of it comes down to what works best for your business right now, and where you want to be in the next 9 – 12 months. That’s the reason I recommend we have a chat. By doing this I can give you some suggestions that may help you get clear on what will be most effective for your business.
Having said that, if I had no imminent danger to my business and had to choose one it would be SEO. Organic search traffic is often called “free” traffic, due to the fact you don’t pay search engines for the people to your website. Plus, there is no ceiling to what you can rank for, way beyond what a Google Ads budget could deliver.
With paid-for visitors you are bidding on particular keywords, so you lose out on a huge amount of potential traffic. Also, you are restricted by how much you are willing to pay – once your ads budget is spent for the day you won’t get seen by anyone until the following day.
However the biggest advantage I see is that a correctly done SEO campaign will grow the authority of your domain in the eyes of Google and they begin to trust you more. Your site starts to rank for many search phrases, and you become an authority in your industry. You have most likely seen that – specific sites keep turning up for searches in particular industries or topics. That is authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is trusted by Google, is a significant asset as part of your business.
How Will I Know If The SEO Is Working?
At the start of your SEO campaign I will spend time doing keyword research. This helps me see what terms your potential customers are looking for on Google. A lot of these will be obvious, but I always manage to locate some “gems”. I then check and see where your website is currently ranking for these search phrases on {GoogleGoogle’s results}, and the strength of the competition. We agree what phrases we will be going after and those are what I work to improve your site’s visibility for.
Our target terms are added to a rank tracking software, which monitors how your website is ranking for the terms. I check this daily, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to monitor progress.
In the end, however, SEO is all about getting more (and the correct type of) visitors to your website. Assuming your website is attractive to visitors, you will see an increase in phone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
It depends on where you are currently ranking, the strength and relevance (from a Google’s perspective) of your website domain, and the degree of competition you are up against. Given how specific it is, that’s why I advise getting in touch so I can do a {quick fast} audit (at no charge). This offers you a sense of where you are and what you can reasonably expect, and also how long it will take.
Having stated that, I generally see positive movement for my customers within the initial couple of weeks of a campaign, but normally with SEO you are talking in timeframes of months to obtain solid and secure rankings. { However, it is worth it. If you can place highly and remain there it can positively transform (and also safeguard) your organisation.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has actually ended up being an important element of digital advertising and marketing for local businesses. In today’s extremely competitive on the internet landscape, having a well-optimised site can significantly draw in consumers, produce leads, as well as boost total presence.
Leveraging SEO uses a plethora of benefits for neighborhood services, as well as partnering with an seasoned SEO service business can enhance these benefits and also deliver the very best value and results on Google.
The key benefit of SEO for regional companies is boosted organic web traffic to their site. By optimizing their website with appropriate key phrases, local services can boost their positions on online search engine results web pages (SERPs).
When prospective customers search for products or services connected to business’s offerings, a higher rank in the search engine result boosts the opportunities of organic clicks and also site check outs. SEO additionally focuses on producing valuable, easy to use material, which can better boost involvement and also urge site visitors to discover the website, possibly converting them right into faithful customers.
Among the factors neighborhood organisations ought to choose an SEO service firm is the proficiency and expertise these specialists bring to the table. Search engine optimisation is a vibrant field that calls for constant updates and a deep understanding of online search engine formulas.
Search engine optimisation experts are well-versed in the most recent patterns as well as ideal practices, guaranteeing a regional service’s internet site remains pertinent and also noticeable in the ever-changing electronic landscape. By leaving SEO in the hands of professionals, firms can concentrate on their core operations while trusting that their on-line existence remains in capable hands.
In addition, SEO service firms conduct in-depth keyword research study to recognize one of the most pertinent and high-traffic search phrases for a local business. This precise approach guarantees that the business’s internet site shows up in front of users proactively looking for its products or services, raising the chance of attracting genuinely interested consumers.
Besides typical SEO, regional services can gain from showing up in Google Maps with their Google Business Profile. A Google Business Profile offers vital information such as the business’s place, contact details, hrs of procedure, and also consumer testimonials.
Google Maps typically details nearby organisations when customers search for a certain product and services in their area. An optimised Google Business Profile boosts the opportunities of being featured plainly in these local search results.
By leveraging the knowledge of an SEO solution company, local organisations can guarantee that their Google Business Profile is not only accurate yet likewise optimized to attract attention from the competitors. Favorable testimonials, premium photos, and also appropriate information can all construct trust with possible clients and encourage them to pick the business over competitors.
SEO is a powerful device for local organisations seeking to improve their on the internet visibility, draw in clients, and also create leads. By optimising their website with pertinent key words and high-quality material, services can increase their organic traffic and also improve their internet search engine positions.
Partnering with an SEO solution company permits services to use experienced expertise as well as stay in advance in the competitive digital landscape. Furthermore, appearing in Google Maps with a well-optimised Google Business Profile further boosts a regional company’s possibilities of drawing in neighborhood consumers as well as sticking out from the crowd. Welcoming SEO as well as employing the assistance of experts to handle it is a sensible investment that can generate significant long-lasting advantages for any type of neighborhood company.