Seach Engine Optimisation Royal Tunbridge Wells
- Get In Front Of Targetted Customers on Google
- Getting You To Page One (And Keeping You There)
- Regular Reporting So You Can Track Progress
- Years Of SEO Expertise Working For Your Business
Hi, I’m Stephen McTaggart, and search engine optimisation has been my main area of expertise for over twelve years.
I get my clients’ websites performing well on Google’s organic search results and Local Maps listings, so they can boost their traffic, and get more leads and customers.
If you’re ready to get your website reaching its potential, call me on 0131-381-0332, or complete the form below and I’ll get back to you.
Enquiry Form
SEO Service FAQs
Is Google Ads or SEO Best?
They’re both effective, and generate targetted traffic. In an ideal situation any business would want two or three spots on page one of Google – one in the Ads, one in Maps, another in the organic listings. I don’t see SEO and PPC as competition. All of it boils down to what works best for your business at this point in time, and what you want to achieve in the next 9 – 12 months. That’s why I recommend we have a chat. By doing this I can offer you some suggestions that may help you get clarity on what will be most beneficial for your business.
Having said that, if there was no imminent danger to my business and had to elect for one it would be SEO. SEO traffic is often referred to as “free” traffic, because you don’t pay search engines for the people coming to your website. Plus, there is no ceiling to how many terms you can rank for, way beyond what a Google Ads budget could deliver.
With paid-for traffic you are bidding on certain keywords, so you lose out on a huge amount of potential traffic. Also, you are restricted by how much you are willing to pay – once your ad budget is spent for the day you don’t get seen by anyone until the next day.
However the biggest advantage I see is that a correctly done SEO campaign will build the authority of your domain name in the eyes of Google and they begin to place more trust in you. Your site starts to rank for multiple search phrases, and you become an authority in your market sector. You have likely seen that – certain sites keep showing up for searches in certain industries or topics. That’s authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is relied upon by Google, is a major asset as part of your business.
How Will I Know If The SEO Is Working?
At the beginning of your SEO campaign I will spend time doing keyword research. This helps me see what search phrases your potential customers are looking for on Google. Most of these will be obvious, but I always manage to find some “gems”. I then check and see what position your website is currently ranking for these search phrases on {GoogleGoogle’s results}, and the level of your competition. We agree what search terms we will be targeting and those are what I work to improve your site’s visibility for.
These search phrases are added to a rank tracking software, which monitors how your website is performing for the terms. I keep a daily eye on this, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to monitor progress.
Ultimately, however, SEO is all about getting more (and the correct type of) traffic to your website. Assuming your website is attractive to visitors, you will see an increase in phone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
That depends on where you are currently ranking, the power and relevance (from a Google’s perspective) of your domain, and the level of competition you are up against. Given how specific it is, that’s why I advise getting in touch so I can do a {quick fast} audit (at no charge). This gives you a sense of where you are as well as what you can reasonably anticipate, and also how long it may take.
Having said that, I generally see positive activity for my clients within the first few weeks of a campaign, however normally with SEO you are looking at timeframes of months to obtain solid and steady rankings. { But, it is worth it. If you can place highly and also remain there it can positively transform (and also protect) your organisation.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has actually ended up being an vital facet of electronic advertising for neighborhood organisations. In today’s very affordable on the internet landscape, having a well-optimised web site can dramatically draw in clients, create leads, as well as rise overall exposure.
Leveraging SEO provides a myriad of advantages for neighborhood organisations, as well as partnering with an experienced SEO solution business can intensify these advantages and also provide the most effective worth as well as results on Google.
The main advantage of SEO for neighborhood organisations is increased organic website traffic to their web site. By optimising their website with pertinent key words, local companies can enhance their rankings on search engine results web pages (SERPs).
When prospective clients look for product and services connected to business’s offerings, a higher rank in the search engine result enhances the opportunities of natural clicks and web site visits. SEO additionally concentrates on creating useful, user-friendly web content, which can additionally boost involvement as well as motivate visitors to check out the website, possibly transforming them right into devoted customers.
One of the reasons neighborhood services must go with an SEO solution business is the experience and also expertise these professionals offer the table. Search engine optimisation is a vibrant area that needs consistent updates as well as a deep understanding of online search engine algorithms.
Search engine optimisation specialists are fluent in the current fads as well as finest techniques, making certain a neighborhood organisation’s web site stays pertinent and visible in the ever-changing digital landscape. By leaving SEO in the hands of specialists, business can concentrate on their core procedures while trusting that their online existence is in capable hands.
Furthermore, SEO service companies carry out extensive keyword research to determine the most pertinent and high-traffic key words for a local service. This careful technique guarantees that business’s site appears in front of individuals proactively searching for its service or products, raising the likelihood of drawing in really interested consumers.
Besides typical SEO, neighborhood services can take advantage of showing up in Google Maps with their Google Business Profile. A Google Business Profile supplies crucial info such as the business’s area, contact details, hrs of operation, and also client reviews.
Google Maps frequently details nearby companies when users search for a particular services or product in their town. An optimised Google Business Profile boosts the chances of being featured plainly in these regional search results.
By leveraging the know-how of an SEO service business, neighborhood services can ensure that their Google Business Profile is not just exact but additionally optimized to stand out from the competitors. Favorable evaluations, top quality images, and also appropriate details can all develop trust with potential customers and urge them to choose the business over rivals.
Search engine optimisation is a powerful tool for local services seeking to enhance their on-line presence, attract clients, and produce leads. By optimising their website with pertinent keyword phrases and top quality material, services can raise their natural web traffic and enhance their internet search engine rankings.
Partnering with an SEO service company permits services to use professional understanding as well as remain in advance in the competitive electronic landscape. In addition, showing up in Google Maps with a well-optimised Google Business Profile better increases a neighborhood company’s chances of attracting neighborhood clients as well as standing out from the group. Accepting SEO and getting the aid of experts to manage it is a wise investment that can produce significant long-lasting advantages for any kind of regional organisation.