Seach Engine Optimisation Gravesend
- Get In Front Of Your Ideal Customers on Google
- Getting You To Page One, And Keeping You There
- Regular Reporting So You Can Track Progress
- Years Of SEO Experience Working For Your Business
Hi, I’m Stephen McTaggart, and SEO has been my main area of expertise for more than 12 years.
I get my clients’ websites ranking highly on Google’s organic search results and Local Maps listings, so they can increase their traffic, and get more leads and customers.
If you’re ready to get your site reaching its potential, call me on 0131-381-0332, or complete the form below and I’ll be in touch.
Enquiry Form
SEO Service FAQs
Is Google Ads or SEO Best?
They’re both effective, and bring in targetted web traffic. In a perfect world any business would want two or three listings on page one of Google – one in the Ads, one in Maps, another in the organic listings. I don’t see SEO and PPC as competition. It all comes down to what works best for your business right now, and where you want to be in the next 9 – 12 months. That’s why I always recommend we have a chat. That way I can provide you some suggestions that may help you get clarity on what will be most effective for your business.
That being said, if I had no immediate pressure on my business and had to elect for one it would be SEO traffic. SEO traffic is sometimes called “free” traffic, due to the fact you don’t pay search engines for the people coming to your website. Plus, there is no ceiling to what you can rank for, far in excess what a Google Ads budget could deliver.
With paid visitors you are bidding on certain keywords, so you miss out on a substantial amount of potential traffic. Also, you are limited by budget – once your ad budget is finished for the day you don’t get seen by anyone until the following day.
But the most significant benefit I see is that a correctly done SEO campaign will build the authority of your domain name in the eyes of Google and they begin to place more trust in you. Your site starts to rank for multiple search phrases, and you become a top dog in your industry. You have probably seen that – certain sites keep appearing for searches in certain industries or topics. That’s authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is relied upon by Google, is a major asset as part of your business.
How Will I Know If The SEO Is Working?
At the beginning of your SEO campaign I will spend time doing keyword research. This helps me see what phrases your potential customers are typing in Google. Many of these will be obvious, but I always manage to find some “gems”. I then check and see what position your website is currently ranking for these terms on {GoogleGoogle’s results}, and the strength of the competition. We agree what phrases we will be targeting and those are what I work to improve your site’s visibility for.
These search phrases are added to a rank tracking software, which keeps an eye on where your website is performing for the terms. I keep a daily eye on this, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to see the progress.
Ultimately, however, SEO is all about getting more (and the correct type of) visitors to your website. Assuming your website is attractive to visitors, you will see a rise in phone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
It depends on where you are presently ranking, the power and relevance (from a Google’s perspective) of your website domain, and the level of competition you are up against. Given how specific it is, that’s why I suggest contacting me so I can do a {quick fast} audit (at no charge). This offers you a picture of where you are and what you can reasonably expect, and also how long it may take.
Having stated that, I generally see positive activity for my clients within the first few weeks of a campaign, however usually with SEO you are looking at timeframes of months to get solid and secure rankings. { However, it is worth it. If you can place highly and also stay there it can positively transform (and also secure) your business.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has ended up being an important element of digital advertising and marketing for regional organisations. In today’s very affordable on-line landscape, having a well-optimised site can significantly draw in customers, produce leads, as well as rise overall exposure.
Leveraging SEO offers a wide variety of benefits for regional organisations, and also partnering with an skilled SEO service firm can enhance these advantages as well as provide the most effective worth as well as results on Google.
The main advantage of SEO for neighborhood services is increased natural website traffic to their website. By optimizing their website with relevant keyword phrases, neighborhood organisations can enhance their rankings on search engine results pages (SERPs).
When possible consumers search for service or products connected to business’s offerings, a higher rank in the search results enhances the chances of natural clicks as well as site gos to. SEO also focuses on creating beneficial, straightforward content, which can better increase engagement as well as encourage visitors to discover the site, possibly transforming them into dedicated customers.
Among the factors neighborhood companies ought to opt for an SEO service company is the proficiency and understanding these professionals bring to the table. Search engine optimisation is a dynamic field that requires consistent updates as well as a deep understanding of internet search engine formulas.
SEO experts are fluent in the latest fads as well as best techniques, making sure a neighborhood organisation’s website remains relevant as well as noticeable in the ever-changing digital landscape. By leaving SEO in the hands of professionals, companies can focus on their core procedures while trusting that their on the internet visibility is in capable hands.
In addition, SEO service firms conduct comprehensive keyword research study to recognize the most relevant and also high-traffic key words for a local organisation. This careful strategy makes certain that the business’s site appears in front of users proactively searching for its service or products, increasing the possibility of drawing in truly interested customers.
Standard SEO, regional services can benefit from showing up in Google Maps with their Google Business Profile. A Google Business Profile gives essential info such as business’s location, call information, hrs of procedure, and also client testimonials.
Google Maps usually provides nearby businesses when users search for a details service or product in their area. An optimised Google Business Profile improves the chances of being included plainly in these local search results.
By leveraging the know-how of an SEO service company, local services can make sure that their Google Business Profile is not only exact yet also optimized to stand apart from the competition. Favorable testimonials, top notch pictures, as well as relevant details can all build count on with prospective consumers as well as urge them to choose business over competitors.
Search engine optimisation is a effective device for regional organisations looking for to improve their on the internet visibility, bring in clients, and generate leads. By optimizing their site with pertinent key words as well as high-grade material, companies can enhance their natural traffic and boost their search engine positions.
Partnering with an SEO solution company permits companies to use skilled understanding and stay in advance in the competitive digital landscape. In addition, showing up in Google Maps with a well-optimised Google Business Profile further increases a local company’s chances of attracting neighborhood consumers and also attracting attention from the group. Accepting SEO and enlisting the aid of experts to handle it is a smart investment that can produce considerable long-lasting advantages for any local organisation.