Seach Engine Optimisation Dundee
- Get In Front Of Targetted Customers on Google
- Getting You To Page One, And Keeping You There
- Regular Reporting So You Can Track Progress
- Years Of SEO Expertise Helping Your Business
Hi, I’m Stephen McTaggart, and SEO has been my main area of expertise for over 12 years.
I get my customers’ websites performing well on Google’s organic search results and Local Maps listings, so they can increase their traffic, and get more leads and customers.
If you’re ready to get your website achieving its potential, call me on 0131-381-0332, or complete the form below and I’ll be in touch.
Enquiry Form
SEO Service FAQs
What's Best - SEO or Google Ads?
They both work, and deliver targetted traffic. In an ideal situation most businesses would want two or three places on page one of Google – one in the Ads, one in Maps, another in the organic listings. I don’t see SEO and PPC as competition. All of it boils down to what works best for your business at this point in time, and what you want to achieve in the next 9 – 12 months. That’s why I always recommend we have a chat. That way I can provide you some suggestions that may help you get clear on what will be most effective for your business.
Having said that, if there was no imminent danger to my business and needed to elect for one it would be SEO. Organic search traffic is sometimes referred to as “free” traffic, because you don’t pay search engines for the visitors to your website. Plus, there are no limits to how many terms you can rank for, far in excess what a Google Ads budget could deliver.
With paid-for traffic you are bidding on certain keywords, so you miss out on a huge amount of potential traffic. Also, you are restricted by how much you are willing to pay – once your ad budget is expended for the day you don’t get seen by anyone until the next day.
But the biggest advantage I see is that a well done SEO campaign will build the authority of your domain in the eyes of Google and they begin to trust you more. Your site begins to rank for multiple search phrases, and you become an authority in your field. You have probably seen that – particular sites keep turning up for searches in particular industries or topics. That’s authority – SEO can get you that, but paid ads never will.
An authoritative website, that is trusted by Google, is a major asset as part of your business.
How Will I Know If The SEO Is Working?
At the beginning of your SEO campaign I will spend time researching keywords. This helps me see what search phrases your potential customers are typing in Google. Many of these will be obvious, but I always manage to locate some “gems”. I then check and see where your website is currently ranking for these search terms on {GoogleGoogle’s results}, and the strength of the competition. We agree what keywords we will be targeting and those are what I work to improve your site’s visibility for.
Our target terms are added to a rank tracking software, which keeps an eye on where your website is performing for the terms. I check this daily, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to see the progress.
Ultimately, however, SEO is all about getting more (and the correct type of) visitors to your website. Assuming your website meets the needs of visitors, you should see an increase in telephone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
It depends where you are presently ranking, the power and relevance (from a Google-perspective) of your domain, as well as the degree of competition you are up against. Given how specific it is, that’s why I suggest contacting me so I can do a {quick fast} audit (free). This offers you a sense of where you are and what you can realistically expect, as well as how long it will take.
Having said that, I usually see favourable activity for my customers within the initial couple of weeks of a campaign, however usually with SEO you are talking in timeframes of months to get solid and secure positions. { However, it is worth it. If you can place highly and also stay there it can favorably change (and also protect) your company.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has become an vital aspect of electronic advertising for regional businesses. In today’s highly affordable on the internet landscape, having a well-optimised website can substantially attract consumers, create leads, as well as boost total exposure.
Leveraging SEO provides a huge selection of benefits for regional services, and partnering with an knowledgeable SEO solution firm can amplify these advantages and also provide the very best value and results on Google.
The primary benefit of SEO for regional businesses is increased natural website traffic to their site. By optimizing their site with appropriate keywords, regional organisations can enhance their positions on internet search engine results web pages (SERPs).
When prospective consumers look for products or services associated with the business’s offerings, a higher rank in the search results page enhances the opportunities of organic clicks as well as website brows through. SEO likewise focuses on producing beneficial, user-friendly material, which can even more increase involvement and motivate site visitors to explore the site, potentially transforming them right into loyal consumers.
One of the factors neighborhood companies ought to opt for an SEO solution business is the experience and understanding these specialists bring to the table. Search engine optimisation is a dynamic field that requires continuous updates and a deep understanding of internet search engine algorithms.
SEO professionals are fluent in the most up to date trends and also best techniques, making sure a neighborhood business’s web site stays pertinent and also noticeable in the ever-changing electronic landscape. By leaving SEO in the hands of professionals, companies can focus on their core procedures while trusting that their on-line presence remains in capable hands.
Furthermore, SEO service companies carry out thorough keyword research study to recognize one of the most pertinent as well as high-traffic key phrases for a regional service. This precise strategy makes sure that business’s site appears in front of individuals actively looking for its service or products, raising the probability of attracting truly interested consumers.
Besides typical SEO, neighborhood businesses can benefit from appearing in Google Maps with their Google Business Profile. A Google Business Profile offers crucial information such as business’s location, get in touch with information, hours of procedure, as well as customer testimonials.
Google Maps typically lists close-by companies when users search for a details services or product in their city. An optimised Google Business Profile enhances the possibilities of being included prominently in these neighborhood search results.
By leveraging the experience of an SEO solution company, regional businesses can ensure that their Google Business Profile is not only exact but also optimised to stand apart from the competitors. Positive evaluations, premium pictures, and appropriate details can all develop depend on with possible consumers and also motivate them to choose the business over rivals.
SEO is a effective device for regional organisations seeking to boost their on the internet exposure, attract consumers, and also produce leads. By optimizing their internet site with relevant keyword phrases and also high-quality material, services can increase their organic website traffic and also boost their search engine positions.
Partnering with an SEO solution business allows organisations to take advantage of experienced knowledge and also remain in advance in the affordable electronic landscape. Additionally, showing up in Google Maps with a well-optimised Google Business Profile better improves a local business’s chances of attracting regional clients and also sticking out from the group. Accepting SEO and enlisting the assistance of experts to handle it is a sensible investment that can yield significant lasting advantages for any kind of neighborhood service.