Seach Engine Optimisation Deal
- Get In Front Of Targetted Customers on Google
- Getting You To Page One (And Keeping You There)
- Regular Reporting So You Can Track Progress
- Years Of SEO Experience Helping Your Business
Hi, I’m Stephen McTaggart, and search engine optimisation has been my primary area of expertise for more than twelve years.
I get my customers’ websites performing highly on Google’s organic search results and Maps listings, so they can increase their visitors, and get more leads and customers.
If you’re ready to get your site reaching its potential, call me on 0131-381-0332, or fill in the form below and I’ll get back to you.
Enquiry Form
SEO Service FAQs
What's Best - SEO or Google Ads?
They’re both effective, and deliver targetted traffic. In a perfect situation most businesses would want two or three places on page one of Google – one in the Ads, one in Maps, one in the organic listings. I don’t see SEO and PPC as competition. It all comes down to what will be best for your business right now, and what you want to achieve in the next 9 – 12 months. That’s why I recommend we have a chat. By doing this I can give you some ideas that may help you get clarity on what will be most beneficial for your business.
Having said that, if there was no imminent danger to my business and needed to choose one it would be SEO traffic. Organic search traffic is often called “free” traffic, due to the fact you don’t pay search engines for the visitors coming to your website. Plus, there is no ceiling to how many terms you can rank for, far in excess what a Google Ads budget could deliver.
With paid web traffic you are bidding on certain keywords, so you miss out on a substantial amount of potential traffic. Also, you are limited by budget – once your ad budget is expended for the day you don’t get seen by anyone until the next day.
However the biggest benefit I see is that a well done SEO campaign will strengthen the authority of your domain in the eyes of Google and they begin to trust you more. Your site begins to rank for many search phrases, and you become a top dog in your field. You have most likely seen that – certain sites keep turning up for searches in particular industries or topics. That is authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is relied upon by Google, is a major asset as part of your business.
How Will I Know If The SEO Is Working?
At the beginning of your SEO campaign I will spend time researching keywords. This helps me see what search terms your potential customers are looking for on Google. Many of these will be obvious, but I always manage to locate some “gems”. I then check and see what position your website is currently ranking for these search terms on {GoogleGoogle’s results}, and the strength of the competition. We agree what phrases we will be targeting and those are what I work to improve your site’s visibility for.
These search phrases are added to a rank tracking software, which monitors where your website is performing for the terms. I check this daily, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to see the progress.
at the end of the day, however, SEO is all about getting more (and the correct type of) traffic to your website. Assuming your website meets the needs of visitors, you should see a rise in telephone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
It depends on where you are presently ranking, the power and relevance (from a Google-perspective) of your domain, and the degree of competition you are up against. Given how specific it is, that’s why I suggest contacting me so I can do a {quick fast} audit (at no charge). This offers you a sense of where you are as well as what you can reasonably anticipate, as well as how long it may take.
Having stated that, I generally see favourable movement for my customers within the initial few weeks of a campaign, however usually with SEO you are looking at timeframes of months to get solid and secure rankings. { But, it is worth it. If you can place highly and remain there it can favorably transform (and secure) your business.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has come to be an essential aspect of electronic advertising for local businesses. In today’s very competitive online landscape, having a well-optimised internet site can dramatically draw in customers, produce leads, and also boost overall exposure.
Leveraging SEO offers a huge selection of advantages for neighborhood organisations, as well as partnering with an knowledgeable SEO service company can intensify these benefits as well as deliver the very best worth and also results on Google.
The key benefit of SEO for neighborhood companies is enhanced organic website traffic to their site. By optimizing their site with pertinent keywords, regional services can boost their rankings on online search engine results web pages (SERPs).
When prospective customers look for services or products related to business’s offerings, a higher rank in the search results page boosts the chances of natural clicks and web site gos to. Search engine optimisation also focuses on developing useful, straightforward web content, which can even more improve interaction and encourage visitors to discover the site, potentially converting them right into faithful clients.
Among the factors local companies need to choose an SEO solution firm is the experience as well as understanding these professionals give the table. SEO is a vibrant area that needs constant updates as well as a deep understanding of search engine formulas.
SEO professionals are well-versed in the latest patterns and also ideal practices, ensuring a local service’s internet site remains relevant and noticeable in the ever-changing electronic landscape. By leaving SEO in the hands of specialists, business can focus on their core procedures while trusting that their online existence is in capable hands.
Additionally, SEO service firms conduct extensive keyword research to identify the most appropriate and also high-traffic search phrases for a local company. This careful approach guarantees that the business’s internet site shows up in front of individuals actively looking for its service or products, boosting the possibility of drawing in really interested consumers.
Traditional SEO, regional services can profit from appearing in Google Maps with their Google Business Profile. A Google Business Profile offers critical information such as business’s location, get in touch with information, hrs of operation, and client testimonials.
Google Maps usually lists neighboring services when customers search for a specific product or service in their local area. An optimized Google Business Profile enhances the possibilities of being included plainly in these local search results.
By leveraging the know-how of an SEO service company, regional services can guarantee that their Google Business Profile is not just accurate but also optimized to attract attention from the competitors. Favorable testimonials, high-grade images, and relevant information can all build count on with prospective customers and also urge them to pick business over rivals.
SEO is a effective tool for regional companies looking for to improve their on the internet exposure, bring in customers, and produce leads. By optimising their web site with appropriate keywords as well as top notch web content, companies can enhance their natural website traffic and enhance their search engine rankings.
Partnering with an SEO solution firm enables services to tap into expert expertise and stay ahead in the competitive digital landscape. Additionally, appearing in Google Maps with a well-optimised Google Business Profile further boosts a local company’s chances of bring in local customers and also sticking out from the group. Welcoming SEO and also enlisting the assistance of specialists to manage it is a sensible investment that can generate considerable lasting advantages for any local service.