Seach Engine Optimisation Cowdenbeath
- Get In Front Of Targetted Customers on Google
- Getting You To Page One, And Keeping You There
- Regular Reporting So You Can Track Progress
- Years Of SEO Expertise Working For Your Business
Hi, I’m Stephen McTaggart, and SEO has been my primary area of expertise for more than twelve years.
I get my customers’ websites ranking well on Google’s organic search results and Maps listings, so they can increase their visitors, and get more leads and customers.
If you’re ready to get your site reaching its potential, call me on 0131-381-0332, or complete the form below and I’ll get back to you.
Enquiry Form
SEO Service FAQs
What's Best - SEO or Google Ads?
They’re both effective, and deliver targetted traffic. In a perfect situation most businesses would want two or three spots on page one of Google – one in the Ads, one in Maps, one in the organic listings. I don’t see PPC and SEO as competition. All of it boils down to what will be best for your business at this point in time, and where you want to be in the next 9 – 12 months. That’s the reason I recommend we have a chat. By doing this I can give you some ideas that may help you get clarity on what will be most beneficial for your business.
Having said that, if I had no imminent danger to my business and needed to choose one it would be SEO. Organic search traffic is often called “free” traffic, since you don’t pay search engines for the visitors to your website. Plus, there are no limits to how many terms you can rank for, far in excess what a Google Ads budget could deliver.
With paid web traffic you are bidding on certain keywords, so you miss out on a substantial amount of potential traffic. Also, you are limited by how much you are willing to pay – once your ad budget is finished for the day you don’t get seen by anyone until the next day.
But the biggest benefit I see is that a well done SEO campaign will strengthen the authority of your domain name in the eyes of Google and they begin to place more trust in you. Your website begins to rank for multiple search phrases, and you become an authority in your market sector. You’ve likely seen that – specific sites keep ranking for searches in particular industries or topics. That is authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is trusted by Google, is a major asset as part of your business.
How Will I Know If The SEO Is Working?
At the start of your SEO campaign I will spend time doing keyword research. This helps me see what search terms your potential customers are looking for on Google. A lot of these will be obvious, but I always manage to find some “gems”. I then check and see what position your website is currently ranking for these search phrases on {GoogleGoogle’s results}, and the level of your competition. We agree what keywords we will be targeting and those are what I work to improve your site’s visibility for.
These search phrases are added to a rank tracking software, which keeps an eye on how your website is performing for the terms. I keep a daily eye on this, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to monitor progress.
Ultimately, however, SEO is all about getting more (and the correct type of) visitors to your website. Assuming your website meets the needs of visitors, you should see an increase in phone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
It depends where you are presently ranking, the power and relevance (from a Google’s perspective) of your website domain, and the degree of competition you are up against. Given how specific it is, that’s why I recommend contacting me so I can do a {quick fast} audit (at no charge). This gives you a picture of where you are and what you can reasonably expect, as well as how long it will take.
Having said that, I normally typically see favourable activity for my customers within the initial few weeks of a campaign, but usually with SEO you are talking in timeframes of months to get solid and secure rankings. { But, it is worth it. If you can place highly and also stay there it can positively transform (as well as protect) your business.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has actually become an crucial element of electronic advertising and marketing for neighborhood organisations. In today’s very competitive on-line landscape, having a well-optimised internet site can substantially draw in clients, create leads, and rise general presence.
Leveraging SEO supplies a myriad of benefits for local companies, and also partnering with an skilled SEO solution business can enhance these advantages and also supply the most effective worth as well as results on Google.
The main benefit of SEO for neighborhood businesses is increased organic website traffic to their internet site. By optimizing their internet site with appropriate search phrases, local organisations can enhance their rankings on online search engine results pages (SERPs).
When possible clients look for product and services associated with business’s offerings, a higher rank in the search results page boosts the chances of natural clicks and also internet site gos to. Search engine optimisation likewise focuses on producing useful, easy to use material, which can even more improve involvement as well as urge visitors to explore the site, potentially transforming them into faithful clients.
One of the reasons neighborhood services need to go with an SEO service company is the knowledge and also knowledge these professionals offer the table. Search engine optimisation is a dynamic area that needs consistent updates as well as a deep understanding of online search engine algorithms.
SEO experts are fluent in the most recent trends as well as ideal methods, guaranteeing a neighborhood service’s site remains relevant as well as noticeable in the ever-changing electronic landscape. By leaving SEO in the hands of experts, firms can focus on their core operations while relying on that their on-line presence is in qualified hands.
Furthermore, SEO service companies carry out thorough keyword study to recognize the most pertinent and high-traffic keyword phrases for a local organisation. This careful strategy makes certain that the business’s web site shows up before users actively searching for its products or services, boosting the possibility of attracting genuinely interested clients.
Standard SEO, local companies can profit from showing up in Google Maps with their Google Business Profile. A Google Business Profile gives vital information such as the business’s location, get in touch with information, hrs of procedure, and also client evaluations.
Google Maps frequently details nearby organisations when users look for a specific services or product in their city. An optimised Google Business Profile improves the chances of being included plainly in these neighborhood search results.
By leveraging the proficiency of an SEO solution firm, neighborhood businesses can guarantee that their Google Business Profile is not only exact however also optimised to attract attention from the competition. Positive reviews, high-grade pictures, and appropriate details can all construct trust fund with possible consumers and encourage them to select business over rivals.
SEO is a effective device for regional organisations looking for to boost their online visibility, attract customers, as well as create leads. By optimizing their internet site with relevant key phrases and also top notch material, services can raise their natural web traffic as well as improve their search engine rankings.
Partnering with an SEO service business enables services to tap into expert knowledge and also stay ahead in the affordable digital landscape. In addition, appearing in Google Maps with a well-optimised Google Business Profile even more boosts a local organisation’s opportunities of bring in regional customers and standing out from the crowd. Accepting SEO as well as getting the help of experts to manage it is a smart investment that can yield substantial long-lasting advantages for any regional company.