Seach Engine Optimisation Birmingham

 

  • Get In Front Of Your Ideal Customers on Google
  • Getting You To Page One, And Keeping You There
  • Regular Reporting So You Can Track Progress
  • Years Of SEO Expertise Helping Your Business
SEO search engine optimisation

Hi, I’m Stephen McTaggart, and SEO has been my primary area of expertise for more than 12 years.

I get my clients’ websites ranking highly on Google’s organic search results and Local Maps listings, so they can increase their traffic, and get more leads and customers.

If you’re ready to get your website reaching its potential, call me on 0131-381-0332, or fill in the form below and I’ll get back to you.

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SEO Service FAQs

What's Best - SEO or Google Ads?

They both work, and bring in targetted web traffic. In an ideal world any business would want two or three places on page one of Google – one in the Ads, one in Maps, one in the organic listings. I don’t see PPC and SEO as competition. Everything boils down to what works best for your business right now, and what you want to achieve in the next 9 – 12 months. That’s why I always recommend we have a chat. That way I can offer you some suggestions that may help you get clarity on what will be most beneficial for your business.

Having said that, if there was no imminent danger to my business and needed to elect for one it would be SEO traffic. SEO traffic is sometimes called “free” traffic, due to the fact you don’t pay search engines for the visitors to your website. Plus, there is no ceiling to how many terms you can rank for, way beyond what a Google Ads budget could deliver.

With paid visitors you are bidding on particular keywords, so you lose out on a huge amount of potential traffic. Also, you are restricted by budget – once your ads budget is used up for the day you don’t get seen by anyone until the next day.

But the biggest benefit I see is that a correctly done SEO campaign will build the authority of your domain name in the eyes of Google and they begin to place more trust in you. Your site starts to rank for multiple search phrases, and you become a top dog in your field. You have likely seen that – certain sites keep appearing for searches in certain industries or topics. That’s authority – SEO can help you achieve that, but paid ads never will.

An authoritative website, that is trusted by Google, is a significant asset as part of your business.

How Will I Know If The SEO Is Working?

At the beginning of your SEO campaign I will spend time doing keyword research. This helps me see what phrases your potential customers are looking for on Google. Many of these will be obvious, but I always manage to locate some “gems”. I then check and see where your website is currently ranking for these search terms on {GoogleGoogle’s results}, and the strength of your competition. We agree what phrases we will be going after and those are what I work to improve your site’s visibility for.

Our target terms are added to a rank tracking software, which keeps an eye on how your website is appearing for the terms. I check this daily, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to see the progress.

In the end, however, SEO is all about getting more (and the correct type of) traffic to your website. Assuming your website is attractive to visitors, you should see an increase in telephone calls, contact form and email enquiries, and footfall (if you have that kind of business).

How Long Does SEO Take To Work?
It depends where you are currently ranking, the strength and relevance (from a Google-perspective) of your domain and website, and the level of competition you are up against. Given how individual it is that’s why I recommend getting in touch so I can do a quick audit (at no charge). This gives you a picture of where you are and what you can realistically expect, and how long it will take.

Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.

It depends on where you are currently ranking, the strength and relevance (from a Google’s perspective) of your website domain, as well as the level of competition you are up against. Given how specific it is, that’s why I advise getting in touch so I can do a {quick fast} audit (at no charge). This offers you a picture of where you are and what you can reasonably expect, as well as how long it may take.

Having stated that, I generally see positive movement for my clients within the initial few weeks of a campaign, however usually with SEO you are talking in timeframes of months to obtain solid and secure rankings. { But, it is worth it. If you can place highly and also stay there it can favorably transform (and also safeguard) your business.

Why Use SEO To Help Your Business

Search Engine Optimisation (SEO) has become an important element of electronic advertising and marketing for regional companies. In today’s highly competitive on-line landscape, having a well-optimised internet site can significantly draw in customers, produce leads, as well as increase total visibility.

Leveraging SEO offers a huge selection of benefits for regional organisations, as well as partnering with an seasoned SEO solution company can magnify these benefits as well as supply the best worth and also results on Google.

The main benefit of SEO for regional businesses is increased organic web traffic to their site. By optimising their internet site with pertinent keywords, neighborhood companies can enhance their rankings on internet search engine results pages (SERPs).

When potential consumers look for services or products connected to business’s offerings, a higher rank in the search results enhances the opportunities of natural clicks and also site gos to. SEO likewise focuses on producing useful, user-friendly material, which can further improve engagement and also motivate site visitors to discover the website, possibly converting them right into devoted customers.

One of the factors regional companies ought to opt for an SEO solution business is the experience as well as knowledge these experts bring to the table. SEO is a dynamic area that needs consistent updates and also a deep understanding of online search engine formulas.

SEO specialists are well-versed in the most recent fads and also ideal techniques, ensuring a regional business’s website stays relevant and visible in the ever-changing electronic landscape. By leaving SEO in the hands of specialists, business can focus on their core operations while relying on that their on-line visibility remains in capable hands.

In addition, SEO service business carry out comprehensive keyword study to determine the most relevant and also high-traffic key phrases for a local organisation. This meticulous method makes certain that business’s internet site appears in front of customers proactively looking for its service or products, increasing the chance of bring in genuinely interested customers.

Typical SEO, neighborhood organisations can benefit from appearing in Google Maps with their Google Business Profile. A Google Business Profile gives essential information such as business’s area, contact information, hours of operation, as well as consumer testimonials.

Google Maps commonly notes close-by organisations when customers look for a specific services or product in their city. An optimized Google Business Profile improves the opportunities of being featured prominently in these regional search engine result.

By leveraging the competence of an SEO service company, neighborhood companies can make sure that their Google Business Profile is not just exact but also optimized to stand apart from the competitors. Positive testimonials, top notch images, as well as relevant information can all develop trust with possible clients as well as motivate them to choose the business over rivals.

SEO is a powerful tool for local organisations looking for to enhance their on-line exposure, attract customers, as well as generate leads. By optimizing their site with relevant key words and premium content, services can enhance their natural web traffic and enhance their internet search engine positions.

Partnering with an SEO solution company enables organisations to take advantage of experienced expertise and also stay in advance in the affordable digital landscape. In addition, appearing in Google Maps with a well-optimised Google Business Profile better increases a neighborhood business’s possibilities of drawing in local consumers as well as attracting attention from the crowd. Embracing SEO as well as getting the assistance of specialists to manage it is a wise investment that can produce substantial long-lasting benefits for any kind of neighborhood organisation.

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SEO Services In And Around Birmingham