Seach Engine Optimisation Airdrie
- Get In Front Of Targeted Customers on Google
- Getting You To Page One (And Keeping You There)
- Regular Reporting So You Can Track Progress
- Years Of SEO Expertise Helping Your Business


Hi, I’m Stephen McTaggart, and search engine optimisation has been my primary area of expertise for more than 12 years.
I get my clients’ websites ranking well on Google’s organic search results and Local Maps listings, so they can increase their traffic, and get more leads and customers.
If you’re ready to get your site achieving its potential, call me on 0131-381-0332, or fill in the form below and I’ll get back to you.
SEO Service FAQs
What's Best - SEO or Google Ads?
They’re both effective, and bring in targetted traffic. In a perfect situation any business would want two or three spots on page one of Google – one in the Ads, one in Maps, another in the organic listings. I don’t see SEO and PPC as competition. Everything boils down to what works best for your business right now, and where you want to be in the next 9 – 12 months. That’s why I recommend we have a chat. By doing this I can offer you some ideas that may help you get clarity on what will be most effective for your business.
That being said, if I had no immediate pressure on my business and needed to choose one it would be SEO traffic. SEO traffic is often called “free” traffic, since you don’t pay search engines for the people coming to your website. Plus, there are no limits to what you can rank for, far in excess what a Google Ads budget could deliver.
With paid visitors you are bidding on particular keywords, so you lose out on a substantial amount of potential traffic. Also, you are limited by budget – once your funds are finished for the day you won’t get seen by anyone until the following day.
However the most significant benefit I see is that a correctly done SEO campaign will build the authority of your domain in the eyes of Google and they begin to trust you more. Your site begins to rank for many search phrases, and you become a top dog in your industry. You have likely seen that – certain sites keep turning up for searches in certain industries or topics. That is authority – SEO can help you achieve that, but paid ads never will.
An authoritative website, that is trusted by Google, is a major asset as part of your business.
How Will I Know If The SEO Is Working?
At the start of your SEO campaign I will spend time doing keyword research. This helps me see what search terms your potential customers are typing in Google. Many of these will be obvious, but I always manage to locate some “gems”. I then check and see what position your website is currently ranking for these search terms on {GoogleGoogle’s results}, and the level of the competition. We agree what keywords we will be going after and those are what I work to improve your site’s visibility for.
These search phrases are added to a rank tracking software, which monitors where your website is performing for the terms. I check this daily, and every Monday morning you will receive a full report showing where your website is ranking, and you will be able to see the progress.
Ultimately, however, SEO is all about getting more (and the correct type of) traffic to your website. Assuming your website is attractive to visitors, you should see a rise in telephone calls, contact form and email enquiries, and footfall (if you have that kind of business).
How Long Does SEO Take To Work?
Having said that, I normally see positive movement for my clients within the first few weeks of a campaign, but typically with SEO you are taking in timeframes of months to get solid and stable rankings. But, it is totally worth it. If you can rank highly and stay there it can positively transform (and protect) your business. I have seen it many, many times over the years.
It depends on where you are currently ranking, the power and relevance (from a Google’s perspective) of your domain, and the level of competition you are up against. Given just how specific it is, that’s why I advise getting in touch so I can do a {quick fast} audit (free). This gives you a picture of where you are and what you can reasonably expect, and also the length of time how much time it may take.
Having said that, I usually see positive movement for my clients within the initial couple of weeks of a campaign, however normally with SEO you are talking in timeframes of months to obtain solid and stable positions. { But, it is worth it. If you can place highly and stay there it can favorably transform (and also secure) your organisation.
Why Use SEO To Help Your Business
Search Engine Optimisation (SEO) has actually ended up being an important aspect of electronic advertising for local companies. In today’s extremely affordable on-line landscape, having a well-optimised internet site can considerably bring in consumers, generate leads, and rise total presence.
Leveraging SEO provides a huge selection of advantages for neighborhood organisations, and also partnering with an seasoned SEO solution business can intensify these advantages and also provide the best value and results on Google.
The main benefit of SEO for local organisations is boosted natural traffic to their web site. By optimizing their website with pertinent search phrases, local companies can enhance their rankings on internet search engine results web pages (SERPs).
When possible customers search for services or products connected to business’s offerings, a seniority in the search results boosts the possibilities of natural clicks as well as internet site gos to. SEO likewise focuses on developing important, easy to use web content, which can additionally improve involvement and encourage visitors to check out the website, potentially converting them into loyal clients.
Among the factors local organisations need to choose an SEO service firm is the know-how as well as knowledge these professionals offer the table. SEO is a dynamic field that requires constant updates and also a deep understanding of search engine algorithms.
SEO specialists are well-versed in the latest fads and best practices, making sure a neighborhood business’s website stays appropriate and also noticeable in the ever-changing electronic landscape. By leaving SEO in the hands of experts, companies can focus on their core operations while trusting that their on-line existence remains in capable hands.
In addition, SEO service firms carry out comprehensive keyword research study to recognize one of the most appropriate and high-traffic keyword phrases for a regional company. This precise strategy ensures that business’s site shows up before individuals actively looking for its products or services, enhancing the possibility of drawing in really interested clients.
Conventional SEO, local organisations can profit from appearing in Google Maps with their Google Business Profile. A Google Business Profile supplies vital info such as the business’s location, call information, hours of procedure, and also consumer testimonials.
Google Maps usually lists close-by services when individuals look for a specific product or service in their area. An optimised Google Business Profile improves the opportunities of being included prominently in these neighborhood search results page.
By leveraging the proficiency of an SEO solution company, neighborhood organisations can make sure that their Google Business Profile is not just exact however also optimized to attract attention from the competition. Positive evaluations, premium photos, and also pertinent details can all build depend on with potential customers as well as motivate them to choose business over rivals.
SEO is a powerful device for neighborhood companies seeking to enhance their online visibility, draw in clients, as well as generate leads. By optimizing their internet site with appropriate keywords and top quality material, organisations can raise their natural website traffic and improve their search engine rankings.
Partnering with an SEO service firm permits businesses to use skilled expertise and stay in advance in the affordable electronic landscape. Furthermore, appearing in Google Maps with a well-optimised Google Business Profile better improves a neighborhood organisation’s possibilities of attracting regional customers as well as attracting attention from the group. Embracing SEO and also employing the help of specialists to handle it is a wise investment that can produce significant lasting advantages for any kind of neighborhood service.